Feb 21, 2024

Top Benefits of GPS Tracking in Fleet Management

Tracking your fleet vehicles is the ultimate way to get the full picture of your fleet, whether you operate a small business with a handful of cars or a large corporation with an extensive network of trucks and vans.

There are a number of benefits that GPS tracking offers for fleet managers, including reduced costs, enhanced safety and boosted logistics productivity. In this guide, we’ll be looking at these benefits in more detail and finding out how GPS tracking can transform your fleet strategy.

Improved Fleet Efficiency with GPS Tracking

One of the biggest benefits of GPS tracking in fleet management is the significant improvement it brings to overall fleet efficiency. Here’s how:

Real-Time Location Monitoring

With real time location tracking, fleet managers can get the full picture of their fleet. This allows them to keep a close eye on the whereabouts of their vehicles at any given moment.

With GPS tracking, the accurate location data of each vehicle is constantly transmitted and updated in real time, giving fleet managers the full picture of their fleet at any one time. This real-time visibility is invaluable for several reasons:

Route Optimisation

Fleet tracking can plot out the most efficient routes for drivers, making sure there’s no wasted time and resources on unnecessary detours or inefficient routes. This in turn helps to reduce delivery times and fuel consumption. As fuel is the largest expense of any fleet company, this can make a huge difference to your business’ bottom line.

Efficient Task Allocation

Having precise knowledge of vehicle locations allows fleet managers to make informed decisions on the fly.This means assigning the right vehicle to the right job at the right time, optimising your vehicle utilisation.

Immediate Theft Recovery

The current recovery rate for stolen vehicles is 50%. In the event a fleet vehicle is stolen, you can quickly recover it thanks to the real time GPS tracking with the police.

Environmental Impact

It's not just about cost savings, it's also about reducing your environmental footprint. By optimising routes and cutting down on unnecessary mileage, GPS tracking contributes to a greener and more sustainable fleet operation. This is especially important as the government continues to work towards net-zero by 2050, and clients become more environmentally aware when it comes to the businesses they work with.

Enhanced Safety and Security

When it comes to fleet management, safety and security are a priority. GPS tracking technology plays a key role in enhancing these aspects, ensuring both your drivers and assets are protected.

Accidents not only pose risks to drivers and vehicles but also result in costly repairs and potential legal liabilities.

Promoting Safer Driving Behaviours

Advanced GPS tracking systems such as Fleetsmart’s don’t just just track vehicle locations, they also monitor how those vehicles are being driven. Our system can alert fleet managers to instances of speeding, harsh braking, and rapid acceleration.

This real-time feedback acts as a deterrent for risky driving behaviours. When drivers know they're being monitored, they tend to adopt safer habits on the road.

Additionally, by identifying high-risk behaviours and addressing them proactively, you can reduce the likelihood of accidents.

Theft Prevention and Recovery

Theft of fleet vehicles is a nightmare for any fleet manager. As we mentioned above, GPS tracking devices are highly effective tools in both preventing theft and expediting the recovery of stolen vehicles.

GPS tracking devices act as a formidable deterrent to would-be thieves. Knowing that a vehicle is equipped with tracking technology makes it less appealing as a target.

Additionally, features like geofencing allow you to establish virtual boundaries. If a vehicle moves outside these predefined areas without authorisation, the tracking system triggers immediate alerts, giving you a chance to intervene before a theft can occur.

In the unfortunate event that a vehicle is stolen, GPS tracking devices drastically reduce the time it takes to locate and recover the vehicle. The real-time location data is transmitted to a central server, allowing law enforcement to track the vehicle's movements and recover it swiftly. This minimises financial losses and potential damage to the vehicle.

What’s more, thanks to this added layer of security, many insurance companies offer lower premiums, helping you to make huge savings across your entire fleet.

With our advanced GPS tracking systems, we offer remote immobilisation as an optional add-on. With just the touch of a button on your phone or computer, you can remotely disable a vehicle's engine. This feature provides an additional layer of security, making it nearly impossible for thieves to drive away with your assets.

Cost Reduction and Savings

Keeping fleet running costs down is another part of your job as a fleet manager. Luckily for you, GPS tracking makes this a whole lot easier.

Fuel Cost Savings

With real-time insights into vehicle locations and their routes. Fleet managers can see where each vehicle is at any given moment and how they are being driven. This information allows for efficient monitoring of fuel consumption patterns.

As we mentioned above, GPS tracking systems also help in optimising routes by providing accurate traffic data and real-time updates. By choosing the most efficient routes, your drivers can reduce travel time and, consequently, fuel consumption. Less time spent idling in traffic or navigating congested routes means lower fuel costs.

GPS tracking devices also monitor driver behaviour, including speeding, harsh braking, and rapid acceleration. When drivers know their actions are being tracked, they are more likely to adopt fuel-efficient driving habits. Smoother driving with fewer accelerations and decelerations leads to significant fuel savings.

The potential for fuel cost savings with GPS tracking is substantial. Even a small reduction in fuel consumption across your fleet can translate into significant savings over time.

Maintenance Cost Reduction

Proactive maintenance is the key to preventing costly breakdowns and minimising vehicle downtime. GPS tracking systems offer scheduled maintenance alerts which notify you when it's time for routine maintenance tasks such as oil changes, tire rotations, or MOT and services.

By following these maintenance schedules, you can prevent major breakdowns and extend the lifespan of your vehicles.

Preventing breakdowns through proactive maintenance not only saves on repair costs but also reduces the impact of unexpected downtime on your operations. Downtime can lead to missed deliveries, customer dissatisfaction, and lost revenue. By minimising downtime, you keep your fleet running smoothly and maintain your reputation for reliability.

Reporting and Analytics

Advanced fleet tracking systems like Fleetsmart collect a vast amount of data related to vehicle performance, driver behaviour, and route efficiency. Advanced analytics tools allow fleet managers to analyse this data to identify trends, areas for improvement, and potential cost-saving opportunities.

What’s more, all of this data is kept on your system, so you can go back and look at historical data- and even replay each journey.

Customer Satisfaction

Customer satisfaction is the most important goal of any business, and GPS tracking technology plays a key role in making sure that your customers receive the level of service they expect.

Shorter Delivery Times with Route Optimisation

One of the most significant factors contributing to customer satisfaction is the ability to make timely and efficient deliveries. With GPS tracking, route optimisation becomes a breeze. Fleet managers can identify the quickest and most efficient routes for deliveries, reducing travel time and ensuring that products or services reach customers promptly.

Delivery Tracking with Real-Time Visibility

GPS tracking systems provide real-time visibility into the location and status of fleet vehicles. This means that both dispatchers and customers can track the progress of deliveries in real-time. Customers appreciate knowing when their orders will arrive as this allows them to make sure someone is there to collect it.

Reduced Delivery Errors

Accurate tracking of vehicle locations ensures that deliveries are made to the correct destinations. This minimises the chances of delivery errors or mix-ups, which can lead to customer frustration and dissatisfaction. GPS tracking helps ensure that orders are delivered accurately and on time.

Customer Retention

Consistently delivering on-time services due to GPS tracking can lead to higher customer satisfaction rates. Satisfied customers are more likely to become repeat customers and recommend your business to others. Customer retention is not only cost-effective but also vital for long-term success.

Experience the Benefits of GPS Tracking with Fleetsmart

It's proven that commercial GPS tracking systems can help boost productivity, employee efficiency and fleet operations as a whole; all the while reducing detention, idling, hazardous driver behaviour, fuel consumption and vehicle maintenance costs.

Fleetsmart offer a range of the latest telematics technology at cost effective prices with scalable options starting from just £6.95 per vehicle per month. Upgrade your fleet with Fleetsmart today.

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